Adam WANG SHANGHAI MEGA
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Hisense launches 150-inch laser TV products, which will serve consumers in the North American market with multiple brands
2019-01-08 08:14:13
https://www.toutiao.com/a6643912628408156686/
Hisense continued to launch laser TV at the press conference before the opening of 2019 CES on January 7th, US time. Launched a series of three-color laser TVs covering 70, 88, 100, 120, and 150 inches in the North American market.
At the same time, Hisense will continue to promote its ULED LCD TVs, focusing on large-size products such as 50, 55, 65, and 75 inches.
By strengthening external cooperation, Hisense has continuously increased the content of smart TVs. It has cooperated with Google and ROKU to launch Android TV and ROKU TV respectively. At the same time, it cooperates with Amazon Alexa and Google Google Assistant to realize intelligent voice interaction.
Last year, after acquiring the Toshiba color TV business and the European white goods manufacturer Gorenje Group, and adding the brand authorization of Sharp Color TV in the North American market, Hisense is making more efforts in the North American market.
Zhu Xin, head of Hisense's US market, told the First Financial Reporter that in addition to television, Hisense's acquisition of Gorenje will further expand the product line of dishwashers and kitchen appliances, which will also be listed in the North American market. Although many brands are advancing at present, in the US market, the Hisense brand will eventually be used uniformly.
Hisense, 50, is accelerating internationalization and has entered the US, Canada, Japan and Europe. Following the sponsorship of the Russian World Cup last year, Hisense has become a sponsor of the 2020 European Cup football game to enhance the influence of overseas brands.
2019-01-08 08:14:13
https://www.toutiao.com/a6643912628408156686/
Hisense continued to launch laser TV at the press conference before the opening of 2019 CES on January 7th, US time. Launched a series of three-color laser TVs covering 70, 88, 100, 120, and 150 inches in the North American market.
At the same time, Hisense will continue to promote its ULED LCD TVs, focusing on large-size products such as 50, 55, 65, and 75 inches.
By strengthening external cooperation, Hisense has continuously increased the content of smart TVs. It has cooperated with Google and ROKU to launch Android TV and ROKU TV respectively. At the same time, it cooperates with Amazon Alexa and Google Google Assistant to realize intelligent voice interaction.
Last year, after acquiring the Toshiba color TV business and the European white goods manufacturer Gorenje Group, and adding the brand authorization of Sharp Color TV in the North American market, Hisense is making more efforts in the North American market.
Zhu Xin, head of Hisense's US market, told the First Financial Reporter that in addition to television, Hisense's acquisition of Gorenje will further expand the product line of dishwashers and kitchen appliances, which will also be listed in the North American market. Although many brands are advancing at present, in the US market, the Hisense brand will eventually be used uniformly.
Hisense, 50, is accelerating internationalization and has entered the US, Canada, Japan and Europe. Following the sponsorship of the Russian World Cup last year, Hisense has become a sponsor of the 2020 European Cup football game to enhance the influence of overseas brands.
